Atlanta-based local search engine marketing firm expands service offerings to capture growing demand for SEO training of in-house marketing personnel with SEO coaching program.
Online, October 18, 2012 (Newswire.com) - Captivate Search Marketing, an Atlanta-based search engine optimization company, announces a new SEO coaching program for small and medium sized businesses throughout north Georgia.
To match the growing demand for SEO consultants to train existing in-house marketing personnel on best practices for search engine optimization, Captivate has tailored a five part SEO training program that will educate these companies on the fundamentals of optimizing their websites for local and organic search.
"We're very excited to offer in-house SEO training to local small businesses throughout metro Atlanta and north Georgia," said Chris Everett, Principal of Captivate Search Marketing. "SEO isn't rocket science. Our program empowers small business owners who want to take a hands-on approach to their Internet marketing strategy, and we're happy to give them the tools necessary to do so."
The SEO coaching program covers a variety of search engine optimization topics, beginning with understanding the anatomy of a search engine results page (SERP), the basic fundamentals and significance of Meta Tags, and the correlation between the two.
The program also outlines organic and local search engine optimization strategies from keyword research analysis to developing SEO-friendly web content. Advanced portions of the program address how to develop an off-site content marketing strategy and utilize social media as an avenue to develop stronger organic rankings.
Founded in 2009 as Webvolution Designs, LLC, Captivate Search Marketing is an search engine marketing firm specializing in organic search engine optimization, pay per click advertising management and social media marketing services. While Captivate serves clients throughout the United States, it focuses its business on serving the needs of small businesses in the metro Atlanta area.
To learn more about the SEO training program offered by Captivate Search Marketing, contact them at (404) 953-2406 or visit Chris Everett's personal blog at http://www.chrisjeverett.com
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